Bob Moore, owner of 'Bob's Red Mill Natural Foods,' proves that being in business isn't always about following the dollar signs, but following the heart. For Bob's 81st birthday, he surprised everyone not only by being the one to give a gift but because of what he was giving- his multi-million dollar company. He is passing the ownership of his company to his employees, his "second family," some of whom have been with him from the very beginning over 30 years ago. Check out this heart-warming story.


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  • Read more about Bob's altruistic act and the Employee Stock Ownership Plan (ESOP) in the local newspaper.

  • If you're not familiar with Bob's Red Mill, go to the website and you'll find out why the business is such a success.

  • Thank your bosses next time you receive a pay raise, a compliment or anything generous. Also, think of the people you work with as your second family.

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