A film by Angela Izzo. More at Up.

"Homeless, hungry -- anything helps." These are the messages written on countless cardboard signs in the cityscape. Jame Panagoti wanted to see more inspiring messages on the streets, so he traded pizzas from his restaurant for a chance to display signs with messages of love and harmony. It was a social business model that seemed to work: feed the hungry, advertise your restaurant, and share positive messages.

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  • cathydawn

    I absolutely believe that the messages we see have an effect on us. We all need take responsibility for for the words we put out into the world. With regards to this little video: I find it interesting that the signs, words, and messages he chose to put out into the world included "sponsored by red brick pizza'. Hardly selfless and sincerity doubted.

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  • Panhandling is humbling -- but the humility that comes from dependence has noble antecedents. Consider the similarities and differences between the homeless and buddhist monks, who eat based on receipt of alms.
  • Watch how the re-wording of a message makes a world of difference in this Story of a Sign.
  • M.F.K. Fisher wrote, "Sharing food with another human being is an intimate act that should not be indulged in lightly." So do it mindfully. Carry something nutritious and delicious with you today to give to someone in need.

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