Rose Broome is "being the change" she wants to see in her world and helping to facilitate the good in people that she knows are compassionate and caring. With all the innovation and resources we have in our communities, where we can pull out our phone and get a ride or a meal delivered to our door, why can't we push another button to help a homeless person sleeping outside in the cold? This question led Broome to develop HandUp, a web-based donation system for the homeless. Today, HandUp operates in 87 cities in the United States and has helped distribute more than $2 million in assistance.